Advertise in the Wiltshire Times.

Or Mr and Mrs Thomas Whitchurch

This flyer was an attempt to solicit adverts to go into one of the local newspapers – The Wiltshire Times.

A Wiltshire Times flyer inviting people to advertise

A Wiltshire Times flyer inviting people to advertise

It isn’t dated, but the list of agents with the average number of copies sold gives us a clue and provides the Market Lavington interest.

A list of Wiltshire agents for the newspaper

A list of Wiltshire agents for the newspaper

Just one line of this applies to Market Lavington. Easterton does not appear to have a Wiltshire Times agent.

Mr Whitchurch (chemist) was the Market Lavington agent

Mr Whitchurch (chemist) was the Market Lavington agent

We can see that Mr Whitchurch, the chemist sold an average of 42 copies of the paper each week.

So where and when can we find Mr Whitchurch? We have his shop (just) on an Edwardian postcard.

An early 20th century photo of High Street in Market Lavington

An early 20th century photo of High Street in Market Lavington

This is High Street in Market Lavington. The present day chemist stands on the corner with Market Place, behind the lady in the dark skirt and straw boater – but this has nothing to do with Mr Whitchurch’s premises which are at the extreme right, next to Chapel Lane which is the path that leads down to the fish and chip/take away shop. We often call that property Kyte’s Cottage. If we enlarge the sign above the window we can just about read it.

The sign on Thomas Whitchurch's shop

The sign on Thomas Whitchurch’s shop

Mr Whitchurch had his drug stores there – and also sold the Wiltshire Times. Or maybe his wife did, for on the 1891 census Thomas is listed as a druggist and his wife, Mary, as a news agent. Earlier censuses have Mary as a druggist’s wife. They had taken on the druggist business in about 1870 and were still running the two businesses in 1901.

Thomas died in 1906. In 1911 Mary was still at the shop premises but the business of stationer and confectioner was being carried out by her daughter, Mrs Sheppard.

We date our Wiltshire Times flyer as between 1891 and 1906.

Advertisements

Tags: , , , , ,

Can you add anything to this or do you want to know more?

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


%d bloggers like this: